Books

Books by Dr. Greg Watson: books you use, not just read

Each book has its own home, with free chapters, tools and, where there is one, the workshop that goes with it. Greg also speaks on these themes: see Speaking, or read more about the author.

For business owners: Grow beyond the founder

Cover of Mindset Mastery for Entrepreneurs

Mindset Mastery for Entrepreneurs

The thinking that built your business, and what it takes to grow beyond it.

Read Chapter 1 free →
Cover of AI Can Make Us More Human

AI Can Make Us More Human

From Human Resources to Human Beings: how AI gives us back the human part of work.

Start with Chapter One →
Work On Your Businessnot in your businessDr. Greg Watson

Work On Your Business

Coming soon The book behind the flagship workshop. The 27 November 2026 workshop is sold out.

Join the list →

For educators: Teach entrepreneurship and innovation

Cover of Entrepreneurship Essentials

Entrepreneurship Essentials

The free open textbook for the introductory entrepreneurship course, used at 78 institutions.

Read it free →
The Innovation TeacherTeaching Innovation Across the DisciplinesDr. Greg Watson

The Innovation Teacher

Teaching Innovation Across the Disciplines: the book and workshop for faculty who want to teach innovation in any subject.

Visit The Innovation Teacher →