Dr. Greg Watson

I’m Dr. Greg Watson. I Help Entrepreneurs Build Their Dreams.

Professor Greg Watson is a leading speaker on entrepreneurship and education. His motivational lectures on modern learning technologies, assessment, and the engaged learner experience have inspired today’s learner and challenged educators to update their approach to teaching.

Dr. Greg Watson is a serial entrepreneur and retired professor of entrepreneurship and former director of the center for teaching and learning. As co-chair of the #5 ranked Entrepreneurship New Venture Development program – he lead a mentor team overseeing student entrepreneurial ventures from the ideation stage to value proposition to validation to launch. With an emphasis on the entrepreneurial mindset and entrepreneurial spirit Greg helps you discover that dream.

“You didn’t learn to ride a bike in a workshop” (Sandler) – finding the right entrepreneurial mentor, training, program or entrepreneurship course is often the difference between success and failure.

I've been featured on...
Instructional Technology Council
Canvas LMS Administration and Instructional Design
University of Illinois-Urbana-Champaign
University of Arizona - McGuire Center of Entrepreneurship

The Balanced Framework - Building a Business that's bigger than you.
conference presentation

Entrepreneurship Essentials by Dr. Greg Watson

Topics I Can Help You With














Self Improvement



Self Awareness






Life Skills


Professor, Consultant, Speaker – Greg has received numerous award for teaching excellence. He has served on numerous boards, committees and councils, including advisory and visiting committees for the Higher Learning Commission. He serves as a consultant to industry in the crypto, hospitality, and digital commerce and marketing industry. He has founded numerous businesses including a payroll processing business, national digital advertising integrator, publishing house, hotel and hospitality management company, eCommerce and digital marketing platforms and fulfillment, and serves on boards of various venture capital firms and early stage companies.

In addition to his entrepreneurial work, Watson has been very active in education. In 2007 he returned to the University system to teach business as his way to “give back”. He was quickly drafted to lead the redevelopment of the Center for Teaching and Learning and foster innovation and excellence in teaching. Presenting nationally at distance learning conferences, he became well known within distance learning circles for innovation and emphasis on the learner experience.

This focus on the learner experience drew him to teaching workshops nationally; where he was invited to lead the the New Venture Development program for Entrepreneurship at a Division 1 university where he focused on program rankings, program innovation, and academic excellence; including the development of a Masters of Entrepreneurship program.

Great programs do not exist alone – they are part of a greater entrepreneurial ecosystem. The key for each individual is to explore their local entrepreneurial ecosystem and discover the entrepreneurial program and support system that is going to provide them the support, training, and tools to pursue their dream.

The key here is this simple concept by Sandler – you didn’t learn to ride a bike at a workshop. The scary small business failure statistics are real – who didn’t wobble or fall when first learning to ride a bike? If you are not part of a real program or system that is right for you – you are probably going to fall, crash that bike. Being part of a program isn’t a guarantee of success – but it teaches you the tool, teaches you the skills to do the market analysis, the risk assessment, and the market opportunity assessment. As well as helping you understand the skills you have and how to seek help for the skills you didn’t know you didn’t have.

But everyone has the potential to learn to ride a bike!